is to help people:
Establish a Web presence, especially for writers
who I encourage with the Head On
newsletter. If you are a published author, or you are working
on one, I'd love to help you. Make your website an effective partner
as a marketing tool. Use Google Analytics to assess what
your current website is doing for you. With 37 core reports, and
many drilldowns available, you can learn where your visitors are
coming from (region, from search engines, referring sites, or
those who go directly to your site), how long they stay, how many
pages they view, and much more.
With the latest tools,
you can really manage and fine tune your Web presence which is
a lot more useful than just seeing how many 'hits' you are getting.
I can guide you through
the process, advising on how to set up an ad campaign, establish
your budget, how much to pay for clicks, and how to keep your
website updated with frequent fresh content. I can set up your
blogs, though I advise you to carefully evaluate your willingness
to keep it up to date, as one that goes stale hurts you more than
If you want to know more
about Web analytics, organic results, viral marketing, and ad
campaigns, I'm the resource for you!
Initial consultation is
always free! I'll sit with you for an hour at no cost or obligation
(if you're in the Houston area), or by telephone if you are not.
Each person's needs are unique, so the initial hour is really
helpful to discover whether I'm a good fit for your designer needs.
See a portfolio of past projects here.
Please read or download
the current Head On newsletter
If you are selling anything
from e-books to antiques you may want to have a shopping cart
which can let your visitors pay online. I work with many of the
shopping-cart facilities that your Web host supports.
I enjoy putting together
Flash-compatible movies with animation, graphics, and music. I
don't advocate using your Flash movies for your whole site, especially
navigation because SEO (search engine optimization) is not best
accomplished with that strategy. Instead, use Flash movies to
showcase particular items of interest, such as visually depicting
many graphics in a small amount of screen real estate.
for an example of a small fast-loading Flash movie I did for a
client who owns a small hotel in Acapulco, Mexico. This version
opens in a new window, and is full screen. On the actual site,
it's just a small "banner type" ad with a guitar solo.
281/530-8632 and 832/368-5470. Fax number is available on request.
better, use the secure Contact Form.